For CEOs, founders and owners

Build an organisation that can keep up with your growth.

When companies grow, structure, leadership and people don't always keep pace. I help growing companies with HR, leadership and organisational development, so the organisation can evolve in step with the business.

Gabrielle, founder of UPRIGHT
Gabrielle — your advisor

Positioning

Strategic HR and organisational development partner for growing companies.

Growing companies often outgrow the way they're organised. I help you build an organisation that can carry the next stage of growth.

I primarily work with companies on Zealand and also partner with companies on Funen and in Jutland on larger development engagements.

What I solve

Growth creates complexity. I make it manageable.

I see the same patterns in growing companies over and over. Do you recognise them?

  • Unclear roles and overlapping accountability
  • Missing structure that keeps up with growth
  • Inconsistent leadership practice across teams
  • Onboarding that doesn't retain new hires
  • Difficulty attracting and keeping the right people
  • A leadership foundation that isn't built to scale

Why UPRIGHT

A partner for those who carry both the people and the business.

I work directly with CEOs, founders and owners — strategic sparring and a hands-on partner who translates growth ambition into leadership, structure and people practices that can scale.

Business-close

We understand numbers, growth and pressure — not just HR theory.

Hands-on

We work inside the organisation and help with execution, not just strategy.

Strategic

We prioritise what moves the business — and push back on what doesn't.

One dedicated advisor

You get the same advisor throughout — continuity, trust and a relationship where I know you well enough to cut straight to the point.

How I work

Three steps. Close to you.

01

Clarify

We understand your business, growth and what's pressing day-to-day.

02

Prioritise

We pick the few moves that matter most — and sequence them.

03

Implement

We work hands-on until it's anchored in leadership and daily work.

Collaborations

Companies I work with

A selection of the companies I've worked with on HR, leadership and organisational development.

Selected collaborations

24SlidesGrønt & Gråt ApS

From our very first meeting, Gabi demonstrated strong professional expertise, a high level of professionalism and an impressive ability to quickly understand our company, our culture and the challenges we were facing.

Through a focused and practical approach, Gabi has helped us strengthen our leadership foundation, develop our HR processes and create greater structure in the organisation.

Gabi combines strategic understanding with a down-to-earth and engaged approach that creates trust and support among both leadership and employees.

We can warmly recommend Gabi to companies looking for a competent sparring partner within HR, leadership and organisational development.

Thomas Karhof

CEO & Founder · Grønt & Gråt ApS

Next step

Let's talk about your next growth phase.

A no-strings 30-minute sparring session. I listen, ask about the business and tell you honestly whether I'm the right match.

hello@uprightgrowth.dk·+45 30 35 08 41